The Delray Beach Downtown Development Authority (DDA) has a mission to stimulate, enhance, and sustain the economic vitality of downtown Delray Beach and the quality of life enjoyed by locals and visitors. As an autonomous agency of the city, the DDA advocates, facilitates, plans and executes business development, fosters business relations, helps with the planning capital improvements, and markets the downtown district.
In this episode of "Event Success Stories", meet our event Hero from the Delray Beach DDA staff - Laura Simon, Executive Director. Hear from this industry specialist first-hand on how the DDA stayed active throughout the entire pandemic and how her and her team managed to reinvent events during a crucial time.
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