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Urban Outfitters to Open in Downtown Delray

Wednesday, May 21, 2014 - 2:16pm

URBAN OUTFITTERS TO OPEN LOCATION IN DOWNTOWN DELRAY BEACH, FLORIDA

The Delray Beach Downtown Development Authority District is the new home of the Lifestyle Retailer.

For over two years the DDA has been working closely with CBRE’s Roxanne Register and Eassa Properties, LLC, owners of the vacant 10,954 -square-foot space is the center of the historic downtown as resource of data and key information to assist in capturing a new tenant. On May 9th, the DDA was notified that Urban Outfitters, Inc. (Nasdaq:URBN), a leading lifestyle specialty retail company, had signed at 306 Atlantic Avenue in Delray Beach, and the retailer will open by the end of the year. CBRE’s Roxanne Register represented the landlord, Eassa Properties, LLC and Elliott Kyle of The McDevitt Company represented the tenant.

The DDA was able to provide key information to Ms. Register and Eassa Properties such as pedestrian counts completed in 2013 along Atlantic Avenue as well as the Cluster Analysis and Retail Development Strategy Update, a 96 page patron profile completed by H. Blount Hunter, Retail & Real Estate Research, in 2004. Other data that was critical was the 2008 Retail sales numbers received from the Department of Revenue for the DDA district which was a total of $190 Million. “As a keeper of the downtown data, we are proud to have been a part of this business development process,” expresses Marjorie Ferrer, Executive Director, DDA.

“Urban Outfitters recognized the potential of Atlantic Avenue as it evolves into one of South Florida’s fastest-growing pedestrian retail districts, and selected a prime location in an architecturally distinctive building that places them at the center of Delray Beach’s vibrant retail, restaurant and nightlife scene,” said Ms. Register.
Built in 1936, 306 Atlantic Avenue is a beautiful building with historic elements originally built by the current owner’s father, Alexander Simon. The owners, along with Urban Outfitters, will redevelop the façade while preserving some of the architectural features, and construct a completely new interior with an expansive interior staircase leading to the second-floor retail space.

“As we have learned from many Downtown experts, that if a downtown has a national brand presence, the surrounding businesses revenue will increase an average of 12%,” say Marjorie Ferrer. “with that said, we are excited to welcome Urban Outfitters to Downtown Delray Beach.”
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About the Downtown Development Authority:
For the past 43 years, the Downtown Development Authority has assisted in successfully branding Delray Beach as the Village by the Sea. The Delray Beach DDA was created by Resolution 9-71, which became law on March 22, 1971, as a dependent district of the City of Delray Beach.

“The DDA Mission is to enhance and stimulate balanced economic growth through position marketing activities that engage Downtown businesses, residents and visitors while creating a clean, safe, physical and experiential place to live, work and invest.”

The main areas of involvement in downtown include: Marketing and Promotions; Economic development programs; Place Making within the DDA boundaries. The DDA also works closely with merchants to develop seasonal retail awareness campaigns to generate traffic sales and has created a powerful website www.downtowndelraybeach.com and facebook site that attracts thousands of visits weekly.

MEDIA CONTACT: Laura Simon, Associate Director, Downtown Development Authority 561-243-1077 or email lsimon@downtowndelraybeach.com

2014 Savor the Ave

Tuesday, April 29, 2014 - 2:14pm

Savor the Avenue in Delray Beach serves 1015 guests on the famed Atlantic Avenue even in the rain!

Over 1000 area residents and visitors dined under the cloudy spring sky on Downtown Delray’s famed East Atlantic Avenue on Thursday, March 27, 2014.

The Delray Beach culinary tradition, continued on Thursday, March 27, 2014 on East Atlantic Avenue and this year benefited the Delray Beach Shore Beautification Project to help support a local project. The event was made possible by the Delray Beach Magazine’s partnership with the Delray Beach Downtown Development Authority (DDA), along with 16 of Downtown Delray’s amazing restaurants.

This production began at 2 p.m. with the street closure process, quickly followed by many volunteers, as the street was closed on Atlantic Avenue and filled with volunteers, DDA staff, the event has grown over the years to be one of the premier dining events in the area, and even the country. ‘We are proud to have been a part of this very special and unique event for the past six years as a way to share with the local and tourist community this incredible dining experience,” expresses Marjorie Ferrer, Executive Director, DDA.

Each year, the Delray Beach DDA, Delray Beach & Boca Magazine, and the many restaurants strive to improve the quality of the event as well as enhance the experience for the attendees. This experience focuses on the details, as seen by adding the table décor contest and the lining of the dining table with the 12 ft palms sponsored by Delray Garden Center. “By adding the trees, it was a simple and beautiful way to make this large scaled event more intimate as well as involve other businesses in the community,” says Laura Simon, Associate Director of the Delray DDA. The dining table will be approximately 1,300 feet long, stretching from Swinton Avenue east to Fifth Avenue (U.S. 1) each section of the table is decorated beautifully by the participating restaurant as they compete for the Silver Plate Award.

Not only is Savor a premier dining event but in 2013 it became an artist pallet. Patricia, “Pati” Maguire, Delray Beach resident and business owner, attended the event with friends and ended up creating a beautiful piece of artwork that will be showcased at this year’s event and raffled off to benefit the Beach Beautification Project. In addition, a commemorative poster of the event has been made this year and will be on sale at the event, also benefiting the Beach Project.

"I feel fortunate to live and work in Delray Beach! This place has the heart of a small town and the amenities of a big city. A prime example is Savor The Avenue. Last year, prior to the event, I walked around, admiring the beautiful decorations, sketching the waiters setting up, the scenery, and the people milling around. Once our table filled, I also took some photographs. The idea for my painting shaped up. It was a magical evening, and I feel I captured the essence of the feast on the canvas. Where else can you dine with such sophistication, in a perfect outdoor setting, and meet about two hundred of your closest friends just walking down the street? It's magical,” expresses Patricia Maguire.

The DDA is also proud to announce that a portion of the proceeds from Savor the Avenue will be donated to the Delray Beach Shore Beautification project. The project is underway with the construction of the new Beach
Pavilion but there is still more to complete. “This project began almost six years ago as a joint effort with the City of Delray Beach and the Community to come together to enhance the beauty of our award winning stretch of coast,” says Marjorie Ferrer. “We are proud that Savor the Avenue and the Restaurants are able to support a portion of this amazing project.”

This year ‘s participating restaurants are: 32 East, 50 Ocean, Cabana el Rey, Caffe Luna Rosa, City Oyster & Sushi Bar, Cut 432, Lemongrass, Prime, Rack’s Fish House & Oyster Bar, Salt 7, Solita Delray, Sundy House, Taverna Opa, The Office, Tryst, and Vic & Angelo’s. Each dinner is paired with select wines that are donated by local beverage distributors to each restaurant. The menus can be viewed at bocamag.com/savor andwww.downtowndelraybeach.com/savor-and-tastemakers reservations are made with the restaurant directly.

“The biggest benefit for us is being able to offer our guests a unique and fun experience, be a part of a very cool event, give back to the city and have a profitable night for our restaurant as well,” shares Bonnie Beer, managing partner of Caffe Luna Rosa.

About the Downtown Development Authority: For the past 43 years, the Downtown Development Authority has assisted in successfully branding Delray Beach as the Village by the Sea. The Delray Beach DDA was created by Resolution 9-71, which became law on March 22, 1971, as a dependent district of the City of Delray Beach.

“The DDA Mission is to enhance and stimulate balanced economic growth through position marketing activities that engage Downtown businesses, residents and visitors while creating a clean, safe, physical and experiential place to live, work and invest.”

The main areas of involvement in downtown redevelopment include: Marketing and Promotions; Economic development programs; Place Making within the DDA boundaries. The DDA also works closely with merchants to develop seasonal retail awareness campaigns to generate traffic sales and has created a powerful websitewww.downtowndelraybeach.com and Facebook site that attracts thousands of visits weekly.

About JES Publishing: JES Publishing publishes the award-winning Boca Raton and Delray Beach magazines, bocamag.com, and several custom publications. This family of magazines has long set the standard for magazine publishing in the state of Florida and has been recognized numerous times by the Florida Magazine Association as best in its class for consumer publications. For information on subscriptions or advertising, please call (561) 997-8683.

For Information Contact:
Laura Simon, Associate Director
Downtown Development Authority
(561) 243-1077 or (561) 573-3672
lsimon@downtowndelraybeach.com

The Practical Guide for Downtown Businesses

Tuesday, April 15, 2014 - 2:13pm

“Downtown Delray Beach DDA partners with the City of Delray Beach by creating a tool that will make being a business owner with the downtown a little bit easier.”

Media Release: (Delray Beach, April 15, 2014): In partnership with the City of Delray Beach, the Downtown Development Authority produces The Practical Guide for Downtown Businesses. This booklet is an easy-to-navigate, current, and organized view of the many city ordinances, downtown parking areas, security and safety programs. The booklet has over 30 pages of important to know details that are pertinent to the Downtown, and the downtown business owners, including ways to get involved with Delray Beach organizations and the DDA.

The Practical Guide is an updated reproduction of a similar booklet that was produced by theDDA, the City and the Atlantic Avenue Merchant Association in 2002. “We are proud to be a part of this very important project, as the Practical Guide for Downtown Businesses is a resource for new and existing business owners and managers, providing a simple understanding of what the rules and regulations are within the Downtown Delray Beach area,” expresses Robert Barcinski, Assistant City Manager, Delray Beach, Florida.

This handbook creation was collaborative project between the DDA team and the City staff that contains very useful and diverse information that is now available a simple to navigate, reference format. Information such as who is responsible for the decorative lights, signage regulations and sidewalk cleaning is now available at the users fingertips. There are also sections that cover business safety, customer service, where to park and the importance of customer parking, and most of all ways the businesses can get involved in programs provided by the Downtown Development Authority (DDA).

This project has been funded fully by the Downtown Development Authority as part of the Economic Development area of focus for the organization. As a special taxing authority, theDDA is in place to enhance and stimulate growth within the district through activities and programs such as the Practical Guide. “The goal of the project is that by keeping the businesses informed and educated on the rules and regulations, Downtown Delray Beach will continue to be a thriving successful place to live, invest and work,” says Marjorie Ferrer, Executive Director, Delray Beach DDA.

The Practical Guide books are being hand delivered to each individual business with the district beginning with the on street retail and restaurant businesses. Each business owner or general manager will be responsible for signing for receipt of the guide. The Guide will also be given to new businesses as they receive their business license with the City. TheDDA has also created an online flip book version of the guide available on the DDA website at www.downtowndelraybeach.com in a flipbook styleissuu.com/maasmedia/docs/practicalguidetodowntown

“We are very excited to have the Practical Guide - it is extremely helpful as a small business owner to have all the necessary rules and information in one area as a go to guide, says David Cook, owner Hand’s and Co-Chair of the Downtown Merchants Association. “We are very busy and this will help to navigate these waters in Downtown Delray a little easier every day.”

About the Downtown Development Authority: For the past 43 years, the Downtown Development Authority has assisted in successfully branding Delray Beach as the Village by the Sea. The Delray Beach DDA was created by Resolution 9-71, which became law on March 22, 1971, as a dependent district of the City of Delray Beach.

“The DDA Mission is to enhance and stimulate balanced economic growth through position marketing activities that engage Downtown businesses, residents and visitors while creating a clean, safe, physical and experiential place to live, work and invest.”

The main areas of involvement in downtown include: Marketing and Promotions; Economic development programs; Place Making within the DDA boundaries. The DDA also works closely with merchants to develop seasonal retail awareness campaigns to generate traffic sales and has created a powerful website www.downtowndelraybeach.com and Facebooksite that attracts thousands of visits weekly.

MEDIA CONTACT: Laura Simon, Associate Director, Downtown Development Authority (561) 243-1077 or email lsimon@downtowndelraybeach.com

I Do! In Delray Beach 2014: Destination Wedding Weekend April 12th & 13th

Thursday, March 20, 2014 - 2:12pm

On Saturday, April 12th 2014 and Sunday, April 13th 2014 The Delray Beach Downtown Development Authority (DDA), Victoria DeSilvio Group, Ticket2…Events (Brian & Sean), the Seagate Country Club, the Delray Center for the Arts at Old School Square and Hyatt Place presents the second annual I DO! In Delray Beach 2014. This Destination Wedding Weekend hopes to show how Downtown Delray Beach is a hidden gem when it comes to destination weddings, anniversaries and more. Laura Simon, Associate Director of DDAexclaimed, “We are taking this opportunity to share with visitors and residents what makes Delray Beach truly a fantastic place to say “I Do” – you can find the venue, the flowers, the shoes, the dresses, the outfits, the invitations, the caterer, and the gifts along with much more here in this Village by The Sea!”

This romantic, visually creative, luxury wedding and special occasion celebration will feature the most talented, dedicated and creative collection of event industry professionals within the Downtown Delray area presenting their latest trends. Commencing with a luxury Fashion Soiree on Saturday, April 12th at 6pm at the Seagate Country Club, brides and guests will enjoy a fabulous bridal fashion event featuring the exquisite jewelry collection from Vixity. Special VIP GOLD tickets sold for $65 includes open bar, passed hors d'oeuvre, VIP gift bags and Complimentary ticket to Sundays Event. VIP SILVER tickets sold for $30 which includes signature cocktail, cash bar and light hors d'oeuvre.

On Sunday, April 13th at 12pm the Bridal Vendor Showcase will take place at the Delray Center of the Arts and The Hyatt Place in Delray Beach. An eclectic mix of the area’s finest Wedding Professionals will be joining us from the South Florida area, featuring merchants from Delray’s very oh-so charming Atlantic Avenue and Pineapple Grove Arts District. This premier bridal show experience event will be a sophisticated bride’s dream come true!

A new feature added to this year’s event, the I DO Café, which will include samplings from local restaurants and venues that boast beautiful private rooms. Another first for the I DO will be the ‘Bridal Wars’: a friendly competition between the top-shops of Delray Beach. Spectators will vote on categories such as best in hair, makeup, dress, and overall. Sponsors like Naked Hair Salon will showcase what they do best. But don’t worry, YOU DECIDE!

Brides, Grooms and Guests are encouraged to attend with tickets available from $10-$20. But this event is not just for brides, the I DO! In Delray, Destination Wedding Weekend also encourages Wedding and Event Professionals to join. Specially designed seminars with top professionals in the industry will be providing key planning tips and trends! Tickets are limited!

The Victoria Desilvio Group and Brian and Sean from Ticket2…Events, concluded with saying,“You don’t need to go anywhere else, Delray Beach has all the necessities you are looking for to make your event the dream experience!”

To register and for more event information please visit www.idodelray2014.eventbrite.com orwww.downtowndelraybeach.com/weddings-and-celebrations

About the Downtown Development Authority: For the past 43 years, the Downtown Development Authority has assisted in successfully branding Delray Beach as the Village by the Sea. The Delray Beach DDA was created by Resolution 9-71, which became law on March 22, 1971, as a dependent district of the City of Delray Beach.

“The DDA Mission is to enhance and stimulate balanced economic growth through position marketing activities that engage Downtown businesses, residents and visitors while creating a clean, safe, physical and experiential place to live, work and invest.”

The main areas of involvement in downtown redevelopment include: Marketing and Promotions; Economic development programs; Place Making within the DDA boundaries. The DDA also works closely with merchants to develop seasonal retail awareness campaigns to generate traffic sales and has created a powerful websitewww.downtowndelraybeach.com and Facebook site that attracts thousands of visits weekly.

Delray Beach, Florida: The most fun small town in America

Thursday, February 13, 2014 - 10:57am

Galleries, shops and a great beach make for relaxed vibe. 

I’m in South Florida at 10 p.m. on a Monday night in January, standing outside a packed bar-restaurant called Johnnie Brown’s. It’s an open air place and I’m maybe 10 feet away from a slightly rotund Elvis impersonator who’s belting out a fast version of the Three Dog Night hit, “Never Been to Spain.”

The crowd likes the music. A group of four older women are bopping with each other on the small dance floor, putting on some impressive moves. A few feet away, a group of lithe, young women in their 20s are tapping their open-toed sandals and singing along.

The crowd isn’t nearly as big or noisy down the street at the Sky Buddha Bar. A young couple in white is leaning out over the sidewalk, and is engaged in a long, smoldering kiss and oblivious to the passing throng of folks out on this perfect Florida night.

Downtown Delray Beach is most definitely a happening place.

And it’s got more than a lot going for it during the day, too: cool galleries, fun shops and a great beach that marches on forever.

All reasons, I suspect, that Rand McNally/USA Today named Delray Beach  “THE MOST FUN SMALL TOWN IN AMERICA.”

At the Arts Garage, which is in the refurbished and colourful Pineapple Grove Arts District, I find beautiful works that look like painted photographs showing bright yellow taxis in New York and busy streets in Prague with red and cream-coloured streetcars. I wander around a corner of the airy, bright display space and spot a black-and-white photo of well-dressed women passing through the Sherbourne subway station in Toronto.

A few feet away, I run into Elvis for the second time in as many days. The Delray Center for the Arts at Old School Square features a theatre complex, art school and museum, partly housed in a beautiful old school built in 1925. The old school auditorium has been given a glorious restoration and puts on concerts and shows with folks flown in from New York.

When I had my tour in January, the museum portion of the centre is showing a wonderful series of photos of Elvis Presley appearing on the Ed Sullivan Show in 1956, when he was in full glory and not yet hooked on peanut-butter-and-banana sandwiches. Exhibits change, and Elvis was due to leave the building earlier this month.

There’s fun to be had nearby.

“I came by the museum the other night and there was a free concert in the open space out back,” a fellow travel-writer tells me. “They had an awesome R.-and-B. band.”

Unlike many Florida cities, Delray Beach is a place where you can park your car at your hotel and forget about it. Most of the restaurants and top shops are strung along the main street, Atlantic Ave.
The beach is within walking distance of several fine hotels.

One day, during my visit, I get a tour of the fascinating Morikami Gardens, west of downtown. The gardens are beautiful, with large ponds and tiny, gnarly bonsai trees and towering palms and rustling groves of bamboo. There are turtles sunning themselves on rocks. Very tame, bright green iguanas rest on the grass.

It’s the history that stays with me. There’s a small museum inside what looks like a Japanese teahouse on the gardens property. It explains how, back in 1906, a group of Japanese emigrants tried to make a living in south Florida by growing pineapples and other fruits. The Yamato colony, as it was known, never really took hold, and the museum displays are filled with achingly sad accounts of local men waiting for Japanese women to arrive from their homeland.

The photos of workers and the families that managed to make it here are both melancholy and beautiful to see, and there are displays of proud Japanese-Americans waving the Stars and Stripes in a Delray Beach Fourth of July parade. Just a few feet away are old newspaper stories talking about how Japanese residents weren’t allowed to buy land in the area.

Back downtown, I hitch a ride in a small, open-air electric cart with a company called The Delray Downtowner. There’s no charge for rides around the downtown area, but drivers work on tips, so a few bucks is a nice thing to give them at the end of your ride.

I stop at Café Martier on Atlantic Ave. for good cappuccino and fabulous people-watching from their sidewalk patio. The streets are clean and the sidewalks are lined with beds of flowering red and white begonias and towering palm trees with tiny pin lights.

It’s enough to make a northerner consider making a trip to the local real estate office.

Just the Facts

ARRIVING: Delray Beach is about 25 minutes north of Ft. Lauderdale Airport and less than an hour from Miami, and about 20 minutes south of West Palm Beach Airport.

DINING: Max’s Harvest is so focused on fresh food that they don’t even have a freezer. Try the beef short rib or the excellent seafood. maxsharvest.com, 169 Northeast 2nd Ave., 1 (561) 381-9970. Deck 84 makes wonderful fish tacos and has tables just a few yards from the Intracoastal Waterway. deck84.com. 840 E. Atlantic Ave. 1 (561) 665-8484. 13 American Table in nearby Boca Raton does a good job on steak and shrimp and makes a fabulous corn off the cob with cheese and spices. 451 East Palmetto Park Rd., Boca Raton, 1 (561) 409-2061

SLEEPING: The Hyatt Place is centrally located, just a block from Atlantic Ave. There’s a lovely, boutique feel to the place, with cool colours and a great lobby to go along with good-sized rooms and a nice pool. hyattplace.hyatt.com. 104 N.E. 2nd Ave. 1 (561) 330-3530. Rooms in March from about $300. The Seagate is a fabulous hotel downtown, with enormous fish tanks in the lobby and main restaurant, a great spa and old-world charm to spare. It’s only a few blocks to the beach, and they’ll also run you down to their nearby private beach house facility and restaurant. theseagatehotel.com. 1000 East Atlantic Ave., 1 (877) 57-SEAGATE. Rooms in March from about $495. Sundy House has a series of units surrounded by awesome gardens, ponds, flowering wild ginger and palm trees. All rooms are different; some with wild paintings of monkeys and others with beds suspended from the ceiling. sundyhouse.com. 106 S. Swinton Ave, 1 (87) 439-9601. Rooms in March from about $330.